Creating Media Momentum

Our outreach is not limited to news you issue – we also create opportunities for feature stories, coverage in trade press and expert commentary. Indeed, Primoris Group has an outstanding track record of success in raising our clients’ profiles through editorial media coverage. These are not paid placements. We evaluate what makes you unique and newsworthy, introduce your story to targeted journalists in our vast network, and then follow up with unwavering determination.

Expert Media Outreach

Getting your story in the media is one of the most powerful ways to spread the word about your organization. This can be difficult for public companies without that expertise. With former journalists on our team, Primoris Group has helped emerging ventures achieve editorial media coverage on par with major industry players.

Among our successes, we have placed print cover stories, feature stories, news articles, expert commentary, opinion editorials, and TV, radio and podcast interviews in top-tier media outlets. Primoris Group has also secured extensive coverage in leading trade publications and specialty media. We offer:

– Securing media interviews/coverage via our network of 1,000+ media relationships

– Media training and ongoing one-on-one coaching

– Custom media lists, including target journalists and newsletter writers

– News release writing/editing/distribution

– Email database set-up/management/maintenance